Fretted Edge Music

CLIENT
Fretted Edge Music
Altona/Laverton, Melbourne, Australia
BRIEF
Fretted Edge Music came to us wanting to spice their logo up. Their current one didn’t showcase exactly what musical instruments they taught, nor did it reach their target market.
After discussing with Fretted Edge Music, we focused on their love of guitars and drums and simplified the logo to include a design based on these. We modernised the look by choosing a gradient with tonal colours representing the warm colours of music.
As far as Fretted Edge Music are concerned, “we nailed it!” It’s lovely to hear!